Knoxville TN, August 12, 2025
News Summary
The Natour brothers have unveiled Joey’s Sandwich Shop in Knoxville, expanding their family culinary legacy. Located at 12346 S. Northshore Drive, the new eatery offers breakfast, sandwiches, wraps, and more. Joey Natour aims to create a unique atmosphere while providing curbside pickup for busy families, contributing to Knoxville’s evolving restaurant scene amid recent closures and openings.
Knoxville – The Natour brothers, prominent figures in Knoxville’s culinary scene, have expanded their family legacy with the opening of Joey’s Sandwich Shop in the Markets at Choto strip mall. This latest venture by Joey Natour joins his brothers Basel and Bassam’s existing establishments, Rami’s Cafe and Sami’s Cafe, respectively.
Joey Natour, who grew up immersed in the restaurant industry, began his career as a child at his family-owned Pete’s Restaurant & Coffee Shop, which his parents operated for several decades. After the sale of their well-regarded diner last year, Joey decided to embark on his own restaurant journey, leading to the inception of Joey’s Sandwich Shop.
Located at 12346 S. Northshore Drive, Joey’s offers a diverse menu featuring breakfast items, sandwiches, wraps, salads, desserts, and locally roasted coffee. Joey envisions a distinct atmosphere that tells a story over time, aiming to create a unique identity for his shop.
In response to the busy lives of local families, Joey confirmed that curbside pickup will soon be available, particularly beneficial for parents during the school season. This feature is set to enhance convenience for customers and cater to the increasing demand for efficient dining options.
The Natour family’s restaurant legacy extends through several generations, dating back to when their father immigrated from Palestine in the 1960s. The tradition continues with the next generation, as the grandchildren of the Natour brothers are actively involved in the family businesses.
As Joey’s Sandwich Shop joins other new establishments in Knoxville, including Flying Biscuit Cafe and Komma Tea, the city’s restaurant landscape is showing signs of growth and resilience. Although Island Fin Poke Company recently closed its location in Farragut after a brief operation, the overall culinary sector appears dynamic and ever-changing.
Furthermore, the opening of Sprouts Farmers Market, marking its first Knoxville location, adds to the area’s expanding retail and dining options. This development is indicative of the vibrant community that continues to thrive despite recent closures and changes.
In summary, Joey’s Sandwich Shop not only enhances the Natour family legacy but also contributes to the growing and evolving culinary landscape in Knoxville, promising to offer delicious food and a welcoming atmosphere for all its patrons.
Frequently Asked Questions (FAQ)
What is Joey’s Sandwich Shop?
Joey’s Sandwich Shop is a newly opened restaurant in Knoxville offering a range of menu items including breakfast, sandwiches, wraps, salads, desserts, and locally roasted coffee.
Where is Joey’s Sandwich Shop located?
It is located at 12346 S. Northshore Drive in the Markets at Choto strip mall.
What is the background of the Natour family in the restaurant business?
The Natour family’s legacy in the restaurant industry spans several generations, beginning with their father’s immigration from Palestine in the 1960s and the operation of Pete’s Restaurant & Coffee Shop for many years.
What convenience options does Joey’s Sandwich Shop offer?
The shop will soon provide curbside pickup to cater to busy parents, particularly as the school season approaches.
How is the restaurant scene in Knoxville evolving?
Despite some recent closures, such as that of Island Fin Poke Company, the restaurant sector in Knoxville is experiencing growth, with several new establishments opening and indicating a vibrant culinary landscape.
Chart of Key Features
| Feature | Details |
|---|---|
| New Restaurant | Joey’s Sandwich Shop |
| Location | 12346 S. Northshore Drive |
| Menu Offers | Breakfast, sandwiches, wraps, salads, desserts, coffee |
| Family Legacy | Natour brothers’ restaurant history |
| Curbside Pickup | Coming soon for busy parents |
| Community Growth | Other openings and closures in Knoxville’s restaurant scene |
Deeper Dive: News & Info About This Topic
HERE Resources
Additional Resources
- WBIR: New Generation of Natours Carries Knoxville’s Restaurant Legacy Forward
- Knox News: New Restaurants Opening in Knoxville
- Knox News: Knoxville Restaurant Owners Struggle as Egg Prices Soar
- Inside of Knoxville: Pete’s Coffee Shop Celebrates 35 Years
- Encyclopedia Britannica: Restaurant Industry
Author: STAFF HERE KNOXVILLE WRITER
The KNOXVILLE STAFF WRITER represents the experienced team at HEREKnoxville.com, your go-to source for actionable local news and information in Knoxville, Knox County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Dogwood Arts Festival, Big Ears Festival, and Knoxville Asian Festival. Our coverage extends to key organizations like the Knoxville Area Chamber Partnership and United Way of Greater Knoxville, plus leading businesses in healthcare, education, and energy that power the local economy such as Covenant Health, University of Tennessee, and Tennessee Valley Authority. As part of the broader HERE network, including HEREBristol.com, HEREChattanooga.com, HEREMemphis.com, and HERENashville.com, we provide comprehensive, credible insights into Tennessee's dynamic landscape.
