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New Organization BELLA Established to Combat Breast Cancer

Diverse women participating in a community dance class for breast cancer awareness.

Knoxville TN, October 11, 2025

News Summary

In Knoxville, TN, three breast cancer survivors have launched BELLA, an organization aimed at raising awareness and supporting women affected by breast cancer. Inspired by personal experiences, co-founder Miss Williams emphasizes the importance of early detection and the need for emotional and financial support. BELLA will host a community dance class on October 19th to promote awareness, while local nonprofit Breast Connect engages in fundraising efforts for Breast Cancer Awareness Month. Both organizations strive to enhance education and resources for women, particularly those of color, facing breast cancer.

Knoxville, TN – In a growing effort to combat breast cancer and raise awareness, three breast cancer survivors have established an organization called BELLA, which stands for Beautiful Empowered Ladies Living Abundantly. The initiative was inspired by the personal experiences of one of its founders, Miss Williams, who was diagnosed with stage one Ductal Carcinoma In Situ (DCIS) breast cancer following an important discovery made at home.

In 2020, while resting her hand on her chest, Williams found a lump in her breast. Recognizing the significance of this lump, she promptly scheduled her annual mammogram. At 45 years old, she had previously missed her mammogram due to fear, but she credits early detection for saving her life. Williams underwent four rounds of chemotherapy and a mastectomy, reinforcing the necessity for women, particularly those of color, to remain vigilant regarding breast cancer screenings.

The mortality rate from breast cancer is notably high among Black women and women of color, largely due to a lack of awareness and access to resources. To combat this issue, BELLA aims to educate women about the importance of routine breast cancer screenings and provides both financial and emotional support to those affected by breast cancer. The organization offers companionship to women attending appointments and provides phone support for patients throughout their treatment journeys.

Williams emphasizes that beauty and strength can coexist with a breast cancer diagnosis, advocating for openness and discussion around the topic. BELLA will host a community dance class on October 19th to further promote awareness of their initiatives and support their mission.

In addition to BELLA’s efforts, Breast Connect, another local nonprofit, is actively promoting events throughout October for Breast Cancer Awareness Month. Activities include a pickleball tournament, concerts, happy hours, and dining opportunities aimed at fundraising for comforting services. The funds raised through these events will go towards care packages for chemotherapy patients and educational materials for wider community awareness.

Breast Connect celebrates its 10th anniversary this year, with momentum building as it continues to support survivors and connect women with a common diagnosis. An online community exists with over 2,500 members, fostering solidarity and resource sharing among current breast cancer patients and survivors. Donations to Breast Connect are welcomed anytime through their website.

Emerging technologies are also enhancing early detection. Linda Meyers, an endocrinologist, discovered her cancer through a mammogram that was analyzed with artificial intelligence (AI). Mosaic Breast Imaging was the first U.S. practice to implement Lunit AI for identifying breast cancer during routine screenings, significantly increasing detection rates. Dr. David Forsberg at Mosaic has been integrating AI technology in his practice since last year, and approximately two-thirds of his patients are now opting for this advanced AI analysis during their screenings.

Tennessee, unfortunately, reports one of the highest breast cancer mortality rates in the U.S., with traditional mammograms missing about 20% of cancers. The use of AI in mammography aims to change this statistic by allowing for earlier and more accurate detection, potentially improving outcomes for patients.

Frequently Asked Questions (FAQ)

What is BELLA?

BELLA stands for Beautiful Empowered Ladies Living Abundantly, an organization founded by breast cancer survivors to raise awareness and provide support to affected women.

What is the mission of BELLA?

BELLA’s mission is to educate women about the importance of routine breast cancer screenings and to provide financial and emotional support to those affected by breast cancer.

When is BELLA hosting a community event?

BELLA will hold a community dance class on October 19th to raise awareness about their initiatives.

What is Breast Connect?

Breast Connect is a local nonprofit that promotes events in October for Breast Cancer Awareness Month, offering various fundraising opportunities to support survivors and affected women.

What is the role of artificial intelligence in breast cancer detection?

Artificial intelligence is used to assist in analyzing mammograms, allowing for earlier and more accurate detection of breast cancer.

Key Features of BELLA and Breast Connect Initiatives

Feature BELLA Breast Connect
Founded by Survivors Yes Not specified
Focus on Education Yes Yes
Community Events Dance Class on October 19th Various events in October
Number of Online Members Not specified Over 2,500
Use of AI for Detection No Yes, through Mosaic Breast Imaging

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Additional Resources

New Organization BELLA Established to Combat Breast Cancer

STAFF HERE KNOXVILLE WRITER
Author: STAFF HERE KNOXVILLE WRITER

The KNOXVILLE STAFF WRITER represents the experienced team at HEREKnoxville.com, your go-to source for actionable local news and information in Knoxville, Knox County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Dogwood Arts Festival, Big Ears Festival, and Knoxville Asian Festival. Our coverage extends to key organizations like the Knoxville Area Chamber Partnership and United Way of Greater Knoxville, plus leading businesses in healthcare, education, and energy that power the local economy such as Covenant Health, University of Tennessee, and Tennessee Valley Authority. As part of the broader HERE network, including HEREBristol.com, HEREChattanooga.com, HEREMemphis.com, and HERENashville.com, we provide comprehensive, credible insights into Tennessee's dynamic landscape.

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